Just bought a pair of &SONS raw denim jeans? Not that keen on washing clothes? You’re in the right place. Don’t wash them. That’s right: don’t wash them – unless you feel you really have to. Let your &SONS jeans become a part of you, shaping themselves to your body and your personality, taking on the form of the way you work and the way you move. As you wear them in and wear them out your jeans take on the classic signs of creases and fades in all the right places. Over the months and over the years, they simply get better and better. In fact, no two pairs of &SONS jeans are ever the same again. They’re yours...
For the next 3 weeks, we've setup shop in London to give you the chance to see our collection and meet the team behind &SONS. Doors open Saturday 26th November until 11th December. You can find us at67 Redchurch Street, Bethnal Green London, E2 7DJ OPPOSITE ALLPRESS ESPRESSO BAR AND BARBER & PARLOUR
We had such a cool day preparing the screen for printing our vintage bandanas from the &SONS wood engraving that the talented Chris Daunt had created for &SONS. The traditional screen printing process is so therapeutic. Exposing the screen, washing off the excess to reveal the print, drying and preparing the cotton, mixing the ink colour.. and then the first print... ;) So enjoyable and each one handmade and unique. 2016.08.31_AS_BANDANA_SP_001 from &SONS on Vimeo.
We are proud to have been featured in a creative industries magazine alongside national brands such as Mastercard and Harley Davidson. See the full article below: http://creativepool.com/magazine/news/design/creative-community-called-upon-to-back-sons-global-fashion-brand.10210